Catalog All books
Antoine Garapon
Judging Well Essay on Judicial Ritual
Imagine for a moment that you assist at a trial for the first time. There is no doubt that you would be struck by the strange procedure which happens in front of you, the judicial discussions. It is true to say that before being a moral faculty, judging is firstly an event. According to the author, before there were laws, judges and courthouses, there was a ritual. This book aims to unveil all these facets, showing by example how the public gallery is there to culpabilise and inhibit the defendant, in order to make him submit to the judicial order. Can judges avoid staging trials in order to judge well ?
Boris Cyrulnik
The Enchantment of the World
In this book, Boris Cyrulnik analyses empathy, our capacity to put ourselves in the place of the other, hypnosis, the power of fascination that we have on others or that others have over us...
Richard S. Tedlow
Audacity and the Market The Invention of Marketing in the United States
What great commercial battles in the United States are at the origin of marketing ? What strategic choices, technologies and infrastuctures have made possible one of the great social and economic upheavals of the 20th century ? This book recounts the combats waged without mercy between Coca-Cola and Pepsi-Cola, and Ford and General Motors, and also the story of the pioneer manufacturers and distributors who created marketing, invented standardised products, international brands, the segmentation of markets, chains of shops and supermarkets... Richard Tedlow is a professor at Harvard Business School and has long been Editor-in-Chief of the famous Business History Review.