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Antoine Garapon
Judging Well Essay on Judicial Ritual
Imagine for a moment that you assist at a trial for the first time. There is no doubt that you would be struck by the strange procedure which happens in front of you, the judicial discussions. It is true to say that before being a moral faculty, judging is firstly an event. According to the author, before there were laws, judges and courthouses, there was a ritual. This book aims to unveil all these facets, showing by example how the public gallery is there to culpabilise and inhibit the defendant, in order to make him submit to the judicial order. Can judges avoid staging trials in order to judge well ?
Janine Mossuz-Lavau, Anne de Kervasdoué
Women are Not Just Men
The changes which have come to be in the second half of the 20th century have taken women a long ways from the profile adopted by their mothers. Do all these transformations lead us to trace the portrait of a woman who has become a clone of men ? We can ask ourselves this question when we remember the arguments of feminists in the 70's employing the "egalitarian" themes of Simone de Beauvoir. More recently, some have gone so far as to announce the coming of an "androgynous" society. But what do the women and the men of this country think about all this ? How do women see themselves in relation to men ? How do they define themselves and how do they describe the men of their lives ? A very pointed realization of today's female identity. Janine Mossuz-Lavau is Director of Research at the CNRS.
Richard S. Tedlow
Audacity and the Market The Invention of Marketing in the United States
What great commercial battles in the United States are at the origin of marketing ? What strategic choices, technologies and infrastuctures have made possible one of the great social and economic upheavals of the 20th century ? This book recounts the combats waged without mercy between Coca-Cola and Pepsi-Cola, and Ford and General Motors, and also the story of the pioneer manufacturers and distributors who created marketing, invented standardised products, international brands, the segmentation of markets, chains of shops and supermarkets... Richard Tedlow is a professor at Harvard Business School and has long been Editor-in-Chief of the famous Business History Review.
Florence Burgat
The Animal, My Relation
On one hand, men exploit, manipulate and slaughter animals. On the other hand, they let animals interfere with their lives, pollute them, and sometimes dominate them. Since the classical Age, Man has sought to define himself in his opposition to animals. Claiming for himself the most noble faculties - consciousness, thought, esthetic sense, morality - he represses his own animal side, notably his sexuality. But Florence Burgat goes beyond this negative statement. She walks in Jean-Jacques Rousseau's steps, claiming that men, like animals are sensitive beings, liable to suffer. On this basis, she proposes a new morality. Florence Burgat is a philosopher, and works at the Laboratory of Social Anthropology of the College of France.