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François Dalle
The L'Oréal Adventure
It is difficult to imagine that in 1948 L'Oréal was a small company operating mainly in France and in a few neighbouring countries. Over a period of 35 years, L'Oréal's annual revenue rose from $ 30 million to $ 3 billion. This book shows that money and classical management techniques played a minor role in L'Oréal's growth. For François Dalle the company's success can be explained by the wide acceptance by the staff to what he calls the "spirit of L'Oréal" : this is what enabled L'Oréal to diversify its activities, spread all over Europe, Japan and America and successfully manage the hard times of the 1970s and '80s. François Dalle managed L'Oréal from 1948, at first with Eugène Schueller, then as CEO, a position he held from 1957-1985.
Stephen Hawking
The Universe in a Nutshell
This work is illustrated and allows non-mathematicians to better understand the strange world of physicists...
Jean Adès, Michel Lejoyeux
Give Me More! Gambling, Sex, Work, Money
Do we live in an age of addictions? Some pass their time in the office, to the detriment of their family life. Others blow their budget on useless and spontaneous buys. Others still crave thrills and sensations, obtained through participating in extreme sports. But is there a link between a drug addict and a person addicted to shopping, sex or work? Are these new dependencies increasingly frequent, symptomatic of our society? Where does pleasure stop and danger begin? Jean Adès is professor of medicine. Professor Michael Lejoyeux is a psychiatrist.
Howard Gardner
Creating Minds An Anatomy of Creativity Seen Through the Lives of Freud, Einstein, Picasso, Stravinsky, Eliot, Grah
What is creativity? Do there exist psychological traits common to all creative geniuses? Can one characterize creativity in different forms and in different areas? It is impossible to respond to these questions without examining variegated and specific cases of creative genius: artistic, literary, scientific and even political. Thus, Gardner proposes seven psychobiographies characteristic of each type of genius: Freud, Einstein, Picasso, Stravinsky, T.S. Eliot, Martha Graham, and Gandhi. What were the different paths that they chose? How did their creative spirits work? Howard Gardner is a cognitive psychologist.