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François Dalle
The L'Oréal Adventure
It is difficult to imagine that in 1948 L'Oréal was a small company operating mainly in France and in a few neighbouring countries. Over a period of 35 years, L'Oréal's annual revenue rose from $ 30 million to $ 3 billion. This book shows that money and classical management techniques played a minor role in L'Oréal's growth. For François Dalle the company's success can be explained by the wide acceptance by the staff to what he calls the "spirit of L'Oréal" : this is what enabled L'Oréal to diversify its activities, spread all over Europe, Japan and America and successfully manage the hard times of the 1970s and '80s. François Dalle managed L'Oréal from 1948, at first with Eugène Schueller, then as CEO, a position he held from 1957-1985.
François Dalle, Jean Bounine
Education in Business Against the Unemployment of the Young
Each year in France, 250,000 young people come out of the education system without even a shred of a diploma. The German example and that of Japan shows that the work situation and economic performance are better when schools assure proper instruction and enterprise takes charge of paving the way to employment. François Dalle, President of l'Oréal from 1957 to 1984, and Jean Bounine, advisor to the general directors of this group, are the authors of a 1987 report on employment.
Monique Dagnaud
The State and the Media
Can the control of television broadcasting be justified? Should a broadcasting policy that favours cultural diversity be defended? What are the ties between media bosses and politicians or administrators? Can it be said that the content of programming is governed by an elitist plot? How is French media control different from that of other countries? How did it develop and how can it be applied to on-line media? Is there a French model of broadcasting? How has it evolved? Who will win the battle that is now being waged: the citizens or the giant global groups? Monique Dagnaud is a sociologist
Monique Dagnaud
The Californian Paradigm How the spirit of cooperation can change the world
An original reflexion on California as a new social and political model. A high-quality argument on the possibility of an alternative economy and society that is more cooperative and egalitarian.
Boris Cyrulnik
A Child in the War: Memoirs
For the first time, Boris Cyrulnik recounts his early years, the war, his life as a hidden child, police roundups and how he found the strength to survive.